LISBON RELLENO

Underrated Icons introduced Relleno to its first opening outside Spain. The campaign marked the beginning of our international expansion, translating our Milan-born system into Portugal’s capital city, Lisbon. The kind of cosmopolitan city where Relleno will continue to grow.

Designed as both launch and statement, it celebrated Lisbon’s understated beauty and everyday rhythm. Same obsession, new language.

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